AngleCraft - Content Perspective Engine

Same topic, different lens. Turn what you know into what they want to watch.

AngleCraft is an AI skill that transforms dry expert topics into high-engagement content by applying 7+2 journalistic angle types. Give it a topic - it returns hooks people actually click.

The Problem

Most experts produce useful but dull content. They tell you what - but not how to make it interesting. The difference between 200 views and 200,000 is rarely the topic. It's the angle: the perspective from which you enter the topic.

The Solution

AngleCraft systematizes angle selection. Think of a topic as a building. You can photograph it from the main facade - or from the rooftop, reflected in a puddle, from a helicopter. Same building, completely different photographs. Same topic, completely different content experiences.

The 7+2 Angle Taxonomy

Main Angles

#	Angle	Pattern	Best For
1	Myth vs Reality	"Everyone says X. In reality, Y works."	Virality, debate, challenging dogma
2	Paradox	"The more X, the worse Y."	Cognitive hooks, pattern violation
3	Level Error	"You think the problem is X. The real cause is Y."	Reframing, intellectual depth
4	Price of Solution	"Yes, X works. But here's what you're really paying."	Trust, credibility, objection handling
5	Conditions	"If A → do X. If B → do Y."	Self-identification, lead screening
6	Hidden Driver	"The real reason X happens is Y - and you'd never guess it."	Insider insight, "aha!" moments
7	Contrary Thesis	"Don't do X. Do the opposite. Here's why."	Debate, algorithmic fuel, contrarian trust

Foundation Angles (Use Anytime)

Historical Lens - How was it in the past?
Future Lens - Where is it going in 5–10 years?
News Hook / Story Bridge - Fascinating fact → bridge to your topic

Selection Matrix

By Goal

Goal	Best Angles
Quick trust / credibility	Price of Solution, Hidden Driver
Virality / sharing / reach	Myth vs Reality, Paradox, Contrary Thesis
Self-identification	Conditions
Intellectual depth / authority	Level Error, Historical Lens, Future Lens
Immediate relevance	News Hook

By Platform

Platform	Best Angles
Short-form (TikTok, Reels, Shorts)	Paradox, Myth vs Reality
Long-form (YouTube, blog, newsletter)	Level Error, Hidden Driver, Historical Lens
Ads / landing pages	Price of Solution, Conditions
LinkedIn / B2B	Contrary Thesis, Level Error, Hidden Driver

Quick Start

Installation

Copy SKILL.md into your agent's skills directory:

~/.agents/skills/anglecraft/SKILL.md

Load the skill in your agent session - AngleCraft activates automatically when you describe a topic and ask for content angles.

Usage

Quick Mode (default - no questions asked):

> User: I sell handmade ceramic mugs. Give me content angles.

AngleCraft — Quick Mode

| # | Angle Type    | Hook                                                                 | Direction                                          |
|---|---------------|----------------------------------------------------------------------|----------------------------------------------------|
| 1 | Myth vs Reality | "Everyone says handmade mugs are overpriced. Here's what 40 hours of craft actually looks like." | Break down the production process to justify value |
| 2 | Historical Lens | "This 400-year-old Japanese firing technique still can't be replicated by machines." | Story of a specific craft tradition |
| 3 | Paradox         | "The more 'perfect' a handmade mug looks, the less it's worth."      | Premium value of visible human imperfection         |
| 4 | Hidden Driver   | "Cheap mugs break because of a design flaw you've never noticed."    | Expert material science insight                     |
| 5 | Contrary Thesis | "Stop buying matching mug sets. Mismatched is the real luxury."      | Reframe uniformity → curated individuality          |

Deep Mode (triggered by complex context or explicit strategy request):

> User: I run a SaaS for automated invoice processing. Our content is all feature comparisons - boring. Need a content strategy.

AngleCraft — Deep Mode (identifying niche sacred cows and mapping the angle stack)

| Topic | Angle | Hook | Tier | Platform |
|---|---|---|---|---|
| Why invoices are still manual | Level Error | "It's not a software problem. It's a trust problem." | Trust | Blog, LinkedIn |
| AI taking accounting jobs | Myth vs Reality | "AI won't replace accountants. It'll replace accountants who only type numbers." | Reach | Twitter, LinkedIn |
| Hidden cost of cheap AP tools | Price of Solution | "Your $29/month tool costs $3,000/month in errors. Here's the math." | Conversion | Blog, Newsletter |
| Automate vs manual | Conditions | "If under $500 → automate. If enterprise → one wrong digit costs the deal." | Conversion | Landing page |
| Finance teams resist change | Hidden Driver | "They're not lazy. Their bonus depends on zero errors." | Trust | LinkedIn, Video |

Quality Control

Every generated hook must pass three criteria:

Surprise - Does it contradict a common assumption or reveal non-obvious information?
Specificity - Is it anchored in a concrete detail, or vague and generic?
Curiosity gap - Does the reader need to know what comes next?

Content Niches

Works for any niche: B2B, B2C, services, products, personal brands. Use cases include:

Blog posts and newsletters
Video scripts (YouTube, TikTok, Reels, Shorts)
Social media content (LinkedIn, Twitter/X, Instagram)
Landing pages and ad copy
Webinar and podcast hooks
Product launch campaigns

Ethical Boundaries

AngleCraft refuses to generate content for:

Pseudoscience presented as fact
Hate speech, discrimination, or targeting of vulnerable groups
Get-rich-quick, gambling, or predatory financial schemes
Unproven medical claims as treatment advice

License

MIT - free to use, modify, and distribute.

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