founder-marketing-skills

agent
Guvenlik Denetimi
Uyari
Health Gecti
  • License — License: MIT
  • Description — Repository has a description
  • Active repo — Last push 0 days ago
  • Community trust — 54 GitHub stars
Code Uyari
  • Code scan incomplete — No supported source files were scanned during light audit
Permissions Gecti
  • Permissions — No dangerous permissions requested
Purpose
This tool provides four open-source marketing skills for AI agents and developer tools. It helps founders with keyword research, growth strategy, social search audits, and competitor analysis simply by injecting commands into environments like Claude Code or Cursor.

Security Assessment
The tool operates primarily as text-based skill definitions and prompt templates for compatible agents. It does not request dangerous permissions, execute complex shell commands, or require API keys and accounts. No hardcoded secrets were detected, and there is no indication that it accesses sensitive local files. However, the automated code scan was incomplete because no supported source files were found during the light audit. While this often means the tool relies mostly on markdown configuration rather than executable code, a deeper manual review of the downloaded files is recommended to ensure safety. Overall risk is rated as Low.

Quality Assessment
The project is highly active, with its last code push occurring today. It has solid community trust for a niche utility, boasting 54 GitHub stars. It is fully compliant with open-source standards and protected by a standard MIT license. The repository is well-documented, featuring clear installation instructions and transparent examples of its functionality.

Verdict
Safe to use, but it is recommended to quickly inspect the downloaded files manually since the automated code scan was incomplete.
SUMMARY

Open-source marketing skills for founders. Keyword research, growth strategy, social search audit, competitor analysis. Install with npx skills.

README.md

Founder Marketing Skills

by ScaleBrick. Free. MIT. No account, no API keys.

Open-source marketing skills for founders who do their own marketing. Keyword research, growth strategy, social search audit, and competitor intelligence. Works with Claude Code, Codex, Cursor, and any agent that reads SKILL.md.

Social Search Audit verdict on Cal AI

Install

npx skills add ScaleBrick/founder-marketing-skills

That's it. The CLI installs the 4 skills into your agent's skills directory. Works with Claude Code, Codex, Cursor, Gemini CLI, Cline, OpenCode, and 40+ other agents. No account, no API keys.

The 4 skills

Skill Command What it does
Social Search Audit /audit Checks whether TikTok/Instagram search is a viable growth channel for your business. Evaluates niche competition, search demand, and content type fit.
Growth Strategy /strategy Generates a full marketing strategy: core themes, content pillars, brand voice, 20+ keywords with intent categories, and a posting plan.
Keyword Research /keywords Finds high-intent keywords people are searching on TikTok/Instagram for your niche. Categorizes by type (educational, problem-aware, tool comparison) and rates conversion potential.
Competitor Audit /competitors Audits your top 5-7 competitors across SEO, content, and social media. Identifies gaps you can exploit, positioning angles no one is claiming, and 5 specific moves you can make this week.

See it in action

Running /audit on Cal AI, the AI calorie-tracking app that hit $50M ARR in months.

Full audit scrolling through

Intent breakdown across four categories, with real TikTok search URLs to verify every claim:

Intent breakdown by category

Ten keywords to start with, ranked by intent and conversion potential:

Keyword table output

Real results from this method

╭─── PROOF ─────────────────────────────────────────────────────╮
│                                                               │
│  YC-backed AI healthcare app                                  │
│    353K views and 5,300 page visits in 47 days. $0 ad spend.  │
│                                                               │
│  AIFlyer                                                      │
│    0 to 15,000 signups in 3 months. Ranks alongside Canva     │
│    in TikTok's LLM responses for flyer-related queries.       │
│    All organic.                                               │
│                                                               │
╰───────────────────────────────────────────────────────────────╯

Zero ad spend across both. No marketing team.

How it works

Each skill is a structured method stored as a SKILL.md file. When you run a skill, Claude (or your agent of choice) follows the method to analyze your specific business and produce actionable output.

No API keys needed. No account required. Just run the skill and get results.

The skills work best when you provide:

  • Your business name and description
  • Your target audience
  • Your website URL (for audit and funnel skills)

The method

One core insight: 40% of Gen Z uses TikTok and Instagram as search engines. People type real questions into social search, and if your content shows up, that traffic is high-intent.

The framework:

  1. Find demand. What are people searching for in your niche?
  2. Categorize intent. Is this educational, problem-aware, or tool comparison? Each converts differently.
  3. Match content type. Problem-aware content converts 54% better in some niches. Educational wins in others. You have to test.
  4. Focus ruthlessly. 80% of content produces nothing. Find the 20% that works and kill the rest.
  5. Close the loop. Track which keywords drive actual signups, not just views. Optimize on conversions, not vanity.

Contributions welcome

PRs, bug reports, and new skills welcome. Each skill is a single SKILL.md file with structured prompts. Fork, add a skill, open a PR.

Want it done for you?

These skills give you the strategy. Running the full execution (content production across 10 accounts, weekly attribution-driven optimization, campaign management) takes a full marketing team, or one AI that does it end-to-end.

That's what we built.

Morgan is an AI VP of Marketing that runs the full growth loop: keyword research, content production, publishing, attribution tracking, and weekly optimization based on what's actually converting. She's driven 5,300 signups in 47 days for a YC-backed healthcare app and 15,000 signups in 3 months for AIFlyer.

Try Morgan free for 7 days →

License

MIT. Free forever.

Built by ScaleBrick.

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